Website Marketing & Promotion Options
I/O COM offers a multitude of valuable marketing solutions. We have many options to help you market and promote your inventory, both on your website and off-line. Here are just a few examples:
Homepage Internet Specials
Boost leads from your site with our homepage Internet specials.
- Available with new and used toggle
- Available as horizontal scrolling, vertical scrolling, and single unit displays
- Optional "auto populate inventory": show your oldest inventory if you don't have any Internet Specials marked
- Automatically rotates your Internet specials complete with forward and back navigation
- Links to vehicle's detail pages
Internet Special Coupons
Coupons have proven to be an essential portion of every marketing program. It is a fact that 80% of all U.S. households collect and use coupons.
- VehicleTools™ automatically creates your Internet coupons with a simple click of a mouse.
- Internet special banners are placed and linked on your online inventory browsing and details pages.
Social Media Management
Leverage the power of social networking to generate more leads by managing all of your different media accounts including:
- YouTube [video showroom]
- Google Plus
- Plus: Statistics on the connections
Chat Room Services
- A great way to open communication with prospective customers
- Custom graphic icons available
- Easy to manage backend for multiple users and reports generator
- Conversion services including pages, inventory listings, and finance application
- Many of our dealers have custom micro sites that include Credit sites and other domain registered site for SEO and additional lead sources.
Managed E-mail Campaigns
E-mail is one of the most proven, cost-effective ways of boosting customer retention and increasing sales. Let us help you create highly effective sales and website traffic E-mail campaigns. Our powerful E-mail servers make it easy for you to manage your own customer mailers. Or, let us do the work to manage a powerful, custom E-mail campaign for you by:
- Designing a custom graphic newsletter listing your special events and programs.
- Archiving your entire customer database and integrating your own customer base into the campaign.
- Ensuring all E-mails are on a separate server to eliminate spam blocking and black listing.
Direct Mail Campaigns
In this high-tech world, direct mail is often the most cost-effective, measurable media option for the marketing needs of most businesses. It works. It's on-strategy, highly targeted, and response-oriented, and of course it's clearly focused on meeting your ROI objectives.
We have the know-how to handle all of your direct mail needs with a well-designed campaign that generates results.
- A low cost/ high quality solution for print advertising, sales and promotion, new model introduction, special monthly offers and updates and driving website traffic
- Can be demographically targeted to specific mail routes within a zip code based on average incomes, medium home pricing, average age, and percentage of households with children
- As an alternative, 2-8 pages Tabloid insertions can reach an average of 40,000 households
- The ads include a custom cover with new car specials, interior pages with new and used inventories and typical back page for parts and service specials
- Once the custom pages are approved, you can add the inventory in less than 10 minutes thru VehicleTools™ Ad Builder.
- Marketing, design and production services provided on request
- From dealer approval to delivery within 10 days
Want to know more about our Marketing Solutions?
E-mail us now, or call 425-844-2500